Raza Ullah1*, Qaisar Shah Safi2, Ghaffar Ali3 and Irfan Ullah3
...arious middlemen (market intermediaries) involved at different stages in the marketing of citrus. This study is an attempt to examine the marketing margins of the intermediaries involve in the value chain of sweet oranges of citrus group. Three villages in Bunir district are randomly selected and a total of 120 sampled respondents are selected using proportional allocation method. The findings revealed that majority of the f...
Sonila Hassan, Abid Hussain*, Muhammad Azeem Khan** and Irfan Mahmood*
RURAL-URBAN RETAIL PRICES AND MARKETING MARGINS OF FRESH FRUITS AND VEGETABLES IN PAKISTAN
...76.2%. The net margin to intermediaries for potatoes, onion, persimmon, pear, banana, sweet lemon, and guava was accounted at 43%, 111.4%, 316.5%, 104.5%, 353.9%, 370.8% and 152.4%, respectively....
Sajida Taj*, Muhammad Tariq Iqbal Khan**, Mazher Abbas and Arshed Bashir***
PRICE SPREAD AND MARKETING MARGINS OF CUT ROSE IN PUNJAB, PAKISTAN
...cers and other marketing intermediaries are quantified along the existing two marketing channels for cut flowers. In the first channel the main players were producers, wholesalers-cum-commission agents, retailers and consumers. In the second channel producers were directly linked with retailers. In Channel-I the highest consumer's price of Rs. 444.78 per 100 pieces of cut roses indicated that consumers have to pay more there. The price spread was greater in Ch...
Abid Hussain*, Khalid Mahmood Aujla* and Sonila Hassan**
PRODUCTION AND MARKETING OF CAMEL PRODUCTS IN SEMIDESERT AND DESERT AREAS OF PAKISTAN
...el farmers and 17 market intermediaries. It is found that both camel farmers and market intermediaries were less educated. It is observed that markets for camel milk, meat, hides and hair are less established in semi desert and desert areas of the country. Mean production of milk per farm household was 5.4 and 6.5 liters per day in summer and winter seasons, respectively; however, none of the surveyed farmers reported milk s...
Khalid Mahmood Aujla* and Abid Hussain*
MARKETING SYSTEM OF LIVE CAMELS IN THE DESERT ECOLOGIES OF PAKISTAN
...e village dealers/market intermediaries. The regulatory laws of livestock markets applied in Pakistan are not comprehensive and do not cover all the aspects necessary for the markets to function efficiently. It is, therefore, recommended that the proper marketing system and physical infrastructure for live camels should be developed to benefit the poor camel farmers....
Asif Yaseen1, Muhammad Israr2*, Allah Bux Khan1, Ahsan Javed3, Nafees Ahmad4 and Zia Ullah5
...marketing channels (with intermediaries) is still profitable, high value marketing channels appeared more attractive alternative, having been shown to offer increased net income to smallholder citrus growers. Findings showed the importance of production experience and know-how of quality issues are the significant determinants of farmers’ reliance on high value marketing channels. To this end, policy makers need to give due consideration to certain exoge...
Saleem Ashraf1, Raheel Saqib2*, Zakaria Yousuf Hassan3, Muhammad Luqman4 and Abdur Rehman5
...search gap by soliciting intermediaries’ role in the citrus marketing process. Total 120 randomly selected citrus growers were interviewed face to face and collected data were analysed using Statistical Package for Social Sciences. Findings affirmed that middleman, processing factories and friends/relatives were the foremost intermediaries in citrus marketing. Majority of growers (94.16%) preferred selling their pre-ha...
Nadeem Anwar1, Muhammad Luqman2*, Shaoib Nasir3, Moazzam Sabir1, Hafiz Bashir Ahmad4 and Saleem Ashraf5
...isfied about the role of intermediaries and termed these intermediaries as profit-making group indenting the share of farmers. The Harvesting behavior of the farmers is significantly affected by the area under citrus cultivation. The results also indicated that product marketing and harvesting behavior of citrus growers is positively associated with a unit increase in area under citrus cultivation. The analysis of Socio-econ...
Auzair Javaid Butt, Irfan Ullah*, Shahid Ali, Khurram Nawaz Saddozai and Jahangir Khan
...y minimizing the role of intermediaries which will help farmers to generate more profit....
